The Fastest Way To
Get At Least 3 Clients Every Month
Use this messaging framework to consistently get booked appointments even if you don't have a list or existing audience.
Marketing Mini-Course Syllabus:
10 Videos / 10 Slide PDFs / 1 Worksheet / 3 Sample Ads / 2 Additional Case Study Breakdowns
Video 1: Preparation And Planning (4 Minutes)
Learn my proprietary 3-Step Process for developing any message, turn it into an offer, and determine market viability. Do this out of order and you're guaranteed to struggle with any lead generation of offer messaging you create.
Video 2: Marketing Vs. Sales (8 Minutes)
This is where 99% of marketers fail. Watch this lesson, and you'll never suffer from lack of leads or sales again.
Video 3: Demand Triggers For Maximum Response And Conversion (8 Minutes)
Learn how the "Conversion Cycle", Desire Vs. Demand, and Demand Triggers affect the response of your offers.
Video 4: How To Extract Demand Through Your Customer Journey (10 Minutes)
Discover the difference between A-to-B versus A-to-Z customer journeys. And, how to use the "Stupid Test" to validate your demand triggers.
Video 5: The 1-Sentence Power Offer Ad Revealed To Validate Your Offer (8 Minutes)
In this module you'll learn how to take all of the preparation, and transform that into a 1-sentence Power Offer. Here you'll put boots to ground and apply the knowledge to start producing results. I'll also give you real world examples of Power Offers proven to convert.
Video 6: How To Create Expanded Power Offers (4 Minutes)
After you've validated your 1-sentence Power Offer, I'll show you exactly how to create Expanded Power Offer ads to create even more impactful stories within your ads. This will supercharge your ads - but only after you validate with your 1-sentence Power Offer
Video 7: How To Shortcut Your Success (And Your Client's Success) By Focusing On Their Most Important Currency (9 Minutes)
Learn how to control your demand faucet by perfecting the skillset of speaking to your audience's core desires
Video 8: The Avatar Shortcut (12 Minutes)
How to use the "Closest To The Hole" methodology to find your true buyers and speak to their needs and wants.
Video 9: How To Relate To Your Customer So They Only Want To Work With You (9 Minutes)
How to get your customer to feel as if you know them better than they know themselves
Video 10: What To Do If A Power Offer Ad Fails Or Fatigues? (4 Minutes)
How to take what can be your most frustrated moment and turn it upside down.
Video 11: Offer Reframing (4 Minutes)
How to breathe new life into an existing offer by reframing and repositioning it into a completely new offer
Worksheet 1: Self-Discovery Power Offer Worksheet
Utilize this proprietary worksheet to discover all of the different Power Offers you have within your business. It's broken down into a 3-step execution process you can use to uncover your target audience's pain and desires, determine how you can fulfill on your promises, and bridging the gap to connect and serve your audiences desires.
Real World Student Example Power Offers
Gain inspiration from other students who have shared their Power Offers so you can get new ideas to model for your own.
Case Study 1: Greg H. (Niche: Agency Owners)
Watch as I break down and recreate a Power Offer for a client who serves Agency Owners.
Case Study 2: Monique (Niche: Chefs, Home Cooks, Foodies)
Watch as I break down and recreate a Power Offer for a client who serves chefs, home cooks and foodies that want to sell their products in stores.
Are You An Entrepreneur Tired Of Seeing An Empty Calendar?
If so, I totally get it.
If you're anything like me, then you're a dedicated solopreneur, pouring your heart and soul into growing your business...
But despite your best efforts with social media ads, cold emailing, social media, and networking, you're just not seeing the results you'd hoped for.
Each strategy seems to add to your frustration - they're either draining your time, pulling in leads that go nowhere, or eating into your budget without paying off.
You're desperate for a breakthrough...
A reliable system that effortlessly books you at least 10 high-quality appointments each week...
So you can shift your business from a barely surviving to consistently thriving.
Sound familiar?
Introducing: The Power Offer Workshop - A Marketing Mini-Course that shows you exactly how to create lead generation messaging guaranteed to book 5 appointments per week on your calendar.
Learn from the world's #1 Lead Generation expert, Joel Erway - a Wall Street Journal Best-Selling author, a step-by-step process for crafting winning marketing messages that are designed to do 1 thing: book more appointments.
Here's What You'll Discover Inside This Straight-To-The-Point Marketing Mini Course:
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Think effective digital marketing needs big budgets? Wrong! Discover the 'Lean Marketing Method' that skyrockets appointments with as little as $5/day budgets – Perfect for solopreneurs who want to start with small budgets
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The ‘Underdog’s Advantage’: How solopreneurs with limited resources can outmaneuver bigger competitors - Real-life examples included!
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From Invisible to In-Demand: The secret to building a reputation as the go-to expert in your niche. Finally, a way for solopreneurs to stand out in a crowded market.
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‘Appointment Attraction Blueprint’: How to ensure your marketing efforts translate directly into high-quality client appointments. A lifeline for those struggling with empty calendars.
Joel discovered this lead generation methodology and reduced his appointment cost by 90% overnight - all thanks to The Power Offer messaging framework.
More than 4,000 customers have joined the program and applied the principles to generate their own leads and appointments.
Now, it's your turn!
After implementing this short mini-course you will know...
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How To Create Messaging So Your Customers Only Want To Work With You!
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How To Reframe Any Ad Or Offer To Breathe New Life And More Business
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Exactly What To Do If Your Offer Fatigues (Or Fails)
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How To Shortcut Your Success By Focusing On Your Client's Most Important Currency (Nearly Everyone Gets This Wrong)
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And much, much more!
Need Proof?
Listen To What The Power Offer Did For Rob's Business:
Thanks to Joel's Power Offer training, I sold out 20 spots of my $6,000 BETA program, generating $120,000 in revenue with 1 simple Power Offer post in my Facebook group. Thanks, Joel!
Here's What Happened When Alycia Used The Power Offer
Are You Next?
*Earnings and income representations made by Joel Erway, thewebinaragency.com and their advertisers/sponsors are aspirational statements only of your earnings potential. These results are not typical and results will vary. The results on this page are OUR results and from years of testing. We can in NO way guarantee you will get similar results
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